We’ve heard the allure of digital revenue for more than a decade. Yet many publishers still report that print supersedes digital. And a majority of publishing organizations continue to structure people, processes, and tools to support a print-first environment. In 2012 the rules have changed. Having worked with hundreds of publishing professionals during the past 10 years, we’ve observed organizations that implement a strategic content management initiative and converted backlist titles into XML are the ones who are seeing digital revenue exceed print.
RSI Content Solutions and Data Conversion Laboratory are hosting a series of webinars this year that examine today’s publishing landscape. This webinar series will step back and differentiate fact from fiction. We’ll present success stories that demonstrate how publishing organizations are navigating the world of XML, CMS, and ebooks to meet and exceed customer demands.
The first webinar of the series is moderated by Darrell W. Gunter, CEO, Gunter Media Group. Register for this free webinar and hear the truths about what your organization can do to recognize true digital revenue.
Webinar: Reality Check: The Truth About Digital Revenue Streams
Date: Thursday, April 26, 2012 1:00 PM – 2:00 PM EDT
Moderator: Darrell W. Gunter, CEO, Gunter Media Group